ATSSA kicks off 2024 with a new website featuring a modern look with intuitive, user-friendly navigation.

“The purpose of the redesign was to enhance the experience for our members and to help all visitors quickly learn about ATSSA and our work in advancing roadway safety,” said ATSSA President & CEO Stacy Tetschner. “We want everyone who visits the site to be able to easily find valuable information about the work of the Association and its members who work daily to protect motorists and roadway workers through roadway safety infrastructure and our involvement with innovation and legislative advocacy.”

The new site launched in mid-December. Simultaneously, the Association unveiled a redesigned website for the American Traffic Safety Services Association (ATSS) Foundation, the charitable arm of ATSSA.

Both sites reflect the new logos for ATSSA and the ATSS Foundation, highlighting the dominant colors in the respective images. The ATSSA logo emphasizes navy blue with touches of teal and orange, with the orange traffic cone set within the initial A. The Foundation logo emphasizes burgundy and orange, including the orange ribbon for work zone safety.

The redesigned websites and new logos were part of key transformations for ATSSA in 2023. The Association also completed development of a new training platform that streamlines access and management of training. In developing the new training platform, ATSSA also refreshed its courses, bolstered the instructor roster and positioned the Association for the rollout of the updated Manual on Uniform Traffic Control Devices (MUTCD), which was released Dec. 19.


January 9, 2024

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  • ATSS Foundation
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