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3M pledge wall raises more than $14K for ATSS Foundation

ATSS Foundation Vice Chair Peter Johnston stands in front of the 3M Pledge Wall on the Traffic Expo floor during ATSSA's 2023 Convention & Traffic Expo in Phoenix in February.

This year’s 3M pledge wall raised $14,820 for The ATSS Foundation.

This was the seventh year 3M has operated the virtual wall fundraiser, which ran from the start of the year through the end of ATSSA’s Convention & Traffic Expo.

3M launched the event with an offer to match up to $5,000 in donations. When the tally fell just short of that figure—at $4,820—the company elected to provide the full match. Those funds plus 3M’s $5,000 sponsorship provided The Foundation with a total of $14,820.

“We are grateful for 3M’s support of The Foundation through this fundraiser for seven years running,” said Foundation Director Lori Diaz. “We appreciate the company’s commitment and its generosity in donating the full match amount.  Our generous donors make a difference in educating people about roadway safety and in the lives of people affected by roadway tragedies.”

The ATSS Foundation is the charitable arm of ATSSA and exists to promote roadway safety through charitable giving and public awareness programs.

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The American Traffic Safety Services Foundation is a qualified 501(c)3 tax-exempt organization. Contributions are tax-deductible to the extent permitted by law.
Consult your tax advisor regarding specific questions about your deductions. The Foundation’s tax identification number is 62-1384292.

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Promoting roadway safety through charitable giving and public awareness

The American Traffic Safety Services Foundation (The Foundation) works to make zero deaths a reality by offering charitable programs, events, and spreading the word through public awareness. Toward Zero Deaths. Toward Zero Scholarships. Toward Zero Names.


The Foundation is the charitable arm of ATSSA.

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